Core Web Vitals scores improving for top-ranked sites 
Why SEO must start with strategy, planning 
Virtual environment optimization (VEO) is coming. Ready for it? 
TikTok commits to updating ad policies to better align with EU rules 
Twitter launching Branded Likes 
Core Web Vitals scores improving for top-ranked sites
Organizations have been investing resources into improving their Core Web Vitals scores, according to new research. Enterprise SEO platform BrightEdge...
Why SEO must start with strategy, planning
SEO is ongoing. It isn’t a one-time thing. Achieving the results you desire requires disciplined thinking and focus. If you...
Virtual environment optimization (VEO) is coming. Ready for it?
Virtual reality (VR) and augmented reality (AR) will impact the future of marketing. Optimizing for the future of virtual marketing...
TikTok commits to updating ad policies to better align with EU rules
Following discussions with the Commission and network of national consumer protection (CPC) authorities, TikTok has agreed to implement regulations around...
Twitter launching Branded Likes
Twitter announced yesterday they were launching Branded Likes. Branded Likes are custom Like animations for tweets that brands can create...
Googlebot will crawl and index the first 15MB of content per page
Google has updated its help document on Googlebot to specify that Googlebot will crawl up to the first 15MB of...
Twitter launches Campaign Planner
Twitter has just launched Campaign Planner, a forecasting tool designed to help advertisers estimate campaign results before launching. What does...
NBCUniversal and Google competing to hep Netflix deliver ad-based option
Google and Comcast Corp.’s NBCUniversal are competing to help Netflix create an ad-supported tier of it’s streaming service. Subscriber numbers...
Google Analytics 4: A guide to the Traffic Acquisition Report
After nearly a decade of using Universal Analytics for website traffic analysis, you probably have a pretty good idea of...
Create campaign impact by reaching the Workday Consumer
There’s a rise of the Workday Consumer who, due to changes stemming from the pandemic, unapologetically switches between employee, personal...